Top 5 Social Apps Performance in Austria Q4 2024

In the fourth quarter of 2024, the top social apps in Austria showed diverse performance patterns according to Sensor Tower's data.

TikTok - Videos, Shop & LIVE saw an impressive rise in weekly revenue, peaking at around $1.18M in the week of December 23. Weekly downloads fluctuated slightly, reaching a high of 15.3K at the start of the quarter, while weekly active users grew steadily from 1.21M to 1.26M by the end of the year.

Threads maintained a consistent download rate, starting at 20.9K and ending at 14.9K. Active users experienced a moderate increase, peaking at 540K in the final week.

Instagram displayed stable revenue figures, with a slight peak of $20.5K in early December. Downloads remained relatively stable, with a slight uptick to 12.8K at the end of December. Active users hovered around 1.4M throughout the quarter.

Facebook showed modest revenue changes, reaching $6.3K in early November. Download numbers peaked at 10.5K mid-December, while active users showed a slight decrease over the quarter, ending at 1.71M.

Bluesky experienced significant fluctuations in downloads, with a notable high of 25.5K in mid-November. Active users followed a similar trend, peaking at 55.8K during the same period.

These insights highlight the dynamic nature of social app engagement in Austria, with further details available on Sensor Tower's platform.